Auto Vibe — 632 leads at $2.5 via a quiz site and chatbot

Primary acquisition channel: targeted advertising on Facebook|Instagram

Niche - Car sales

Service - turnkey car import from the US and Europe

Company name - Auto Vibe

Instagram -

Website -

Geo: Lviv, Ivano-Frankivsk, Ukraine

Budget: $1,500 / month

Main objective: Generate 20 leads per day at an average cost of up to $2.50.

Work completed on the project:

Competitor analysis

Target audience analysis

Ad strategy analysis

Quiz website for lead generation

Set up integrations between the CRM and the lead form

Built a Telegram chatbot to deliver leads

Configured events in Events Manager

Tested a range of static creatives:

What we tested:

Campaign objectives: Engagement (conversations), Leads

Audiences: Men 18-55, interest-based audiences, Advantage+, Lookalike, Retargeting.

Creatives: Static

Results for the period May 1, 2025 - June 19, 2025

Invested $1,639.02 and generated 632 leads at an average cost of $2.50. Reached 214,412 users with 600,836 impressions. Average CPM (cost per 1,000 impressions) = $2.73. Average CTR (click-through rate) = 1.69%.